If You Don't Do These 4 Digital Marketing Basics, You're Setting Money on Fire
"Even after 20 years in digital marketing, YPO member Thomas Donohoe is still stunned how often he, too, has to pick his jaw off the floor. "You'd be amazed at how many CMOs don't know the difference between SEO and SEM," he laments, making the CFO comparison. Donohoe is the Founder and CEO of The Level Agency, an award-winning digital ..."
Click here to view original article.